Two of the nation's leading social media experts will give a presentation on the following topics: A short overview of the social media landscape; three big ideas on how NGOs should be using social media to advance your missions; the important role of storytelling and video; how to build a community of supporters, resulting in real-world actions; several examples of how NGOs and international nonprofits are successfully using social media for programs and campaigns; and pointers to resources.
When: Friday, Jan. 20, 1:15 to 2:45 p.m.
Where: Conference Room 6, United Nations North Lawn Building (NLB)
Moderator:Ms. Daniela Bas, Director of the Division for Social Policy and Development (DSPD)
Speakers:
Mr. J.D. Lasica is a nonprofit strategist, social media consultant and author who is considered one of the world's leading experts in social media. He is founder of Socialbrite.org, a national consultancy that helps nonprofits and NGOs take strategic advantage of the social Web. J.D. has been named one of Silicon Valley's top 40 influencers and was named one of the 100 top media bloggers in the world.
Ms. Shonali Burke is a partner in Socialbrite. She works with clients to help them identify their strategic goals and build their integrated communication plans based on measurable objectives. She runs the The United Nations refugee agency USA for UNHCR and its Blue Key campaign. PRWeek named Shonali to its first "Top 40 Under 40" list of public relations professionals in the U.S. Shonali is also an adjunct faculty for John Hopkins University, teaching a course on not-for-profits in the digital age.
Please note that there is no registration for this event. It is only open to delegates, UN staff and NGO representatives with a valid ECOSOC or DPI pass.
For more information, please email: lamrabat@un.org
